ALLIGATOR | DARK WALNUT
ALLIGATOR | BROWN GLOSSY
ALLIGATOR | 1837 BLUE
ALLIGATOR | GLOSSY TIFFANY BLUE
ALLIGATOR | AZURE BLUE
SUEDE CLASSIC | NAVY
SUEDE CLASSIC | GREY
SUEDE CLASSIC | BLACK
OWC CUSTOMIZABLE SIZE FKM STRAP 2.0 | BLACK
ARLAN CHEVRE | TIFFANY
ALLIGATOR | DARK BROWN
SUEDE | NAVY | OPTO WATCH CO.
SHELL CORDOVAN SLIM | FORREST GREEN
SHELL CORDOVAN SLIM | BROWN
PUEBLO | TOP STITCH TOBACCO BROWN
TOGO | TAUPE
What Makes Us Different
Lifetime Warranty
We believe in every product we offer. If you're not 100% satisfied, we will always work to make it right for you.
Worldwide Shipping
We ship worldwide with DHL. Check out the shipping policy for fees and regions.
Limitless Choices
One the biggest collection of watch straps in the UAE ready to ship from Dubai.
OPTO's story started with a simple Google search in 2020
Here is a look at our offering
Give your watch a new luxurious look.
From Pueblo to Maya, we offer a huge collection of skins, colors and styles.
We offer high quality Rubber straps
Collectors Feedback
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Crafted with intention
From material selection to final finish, our products are designed to deliver comfort, quality, and confidence every single day
Our Process
Our Process
We partner with artisans from around the world to craft our straps. We carefully select and obsess over the hides we use, ensuring every strap meets OPTO standards.
Functionality Meets Finesse
Functionality Meets Finesse
In every OPTO creation, where thoughtful design, refined materials, and precise craftsmanship come together to support every watch collector’s journey, from daily wear to special moments.
Always Developing
Always Developing
Our aim is to introduce new products every quarter—not new colors, but new materials, sizing options, watches, and experiences. We’re confident this constant evolution adds real value to every collector’s journey.
Trust & Quality Emphasis
Trust & Quality Emphasis
Our quality comes in two ways: if we wouldn’t buy it, we won’t offer it. A simple mantra that works. We’re always seeking partners who think the same way.
Latest Blogs
The Ultimate Guide to Lug Sizes for Popular Watches (2025 Edition)
The definitive lug size guide for watch collectors. Find lug widths for Rolex, Omega, Panerai, Breitling, Cartier Tank, Seiko, Grand Seiko, Tudor, Longines, and more. Includes downloadable reference table.
Learn more5 Watches You Should Avoid Buying
When it comes to collecting or simply owning a wristwatch, not every option out there is worth your money. With so many choices, from affordable fashion pieces to high-end luxury icons, it’s crucial to be well-informed about what to steer clear of. Here are five types of watches you should think twice about before buying, empowering you to make the best decision for your collection: 1. Fake or Replica Watches Replicas may look convincing at first glance, but they’re nothing more than cheap imitations. They lack quality control, reliable movements, and most importantly, authenticity. Wearing a fake watch not only diminishes your credibility but can also cause you legal trouble in some countries. If you want a particular style, always save up for the real thing—or explore reputable microbrands that offer genuine alternatives, ensuring your collection is built on authenticity. 2. Fashion Brand Watches Fashion houses like Michael Kors, Armani, and Guess may dominate mall showcases, but their watches are rarely produced with horology in mind. Often, you’re paying for a logo rather than craftsmanship. These watches use inexpensive quartz movements, generic cases, and don’t hold value over time because they lack the intricate craftsmanship and heritage that make a watch a true investment. For the same money, brands like Seiko, Citizen, or Tissot offer far better quality and heritage. 3. Homage Watches With No Differentiators Homage watches can sometimes be a respectable nod to iconic designs. But when a brand produces a near-identical copy with no originality, it becomes meaningless. These pieces add little to your collection and may even make you look like you’re trying too hard. If you like an iconic design (like a Submariner or a Speedmaster), either save for the original or choose homages with their own twist—something that adds character instead of removing it. 4. Smartwatches (If You Value Longevity) Smartwatches have their place for fitness and convenience, but if you want something lasting, they’re a poor choice. Unlike mechanical watches that can last decades, smartwatches have short lifespans—batteries degrade, operating systems become outdated, and newer models arrive every year. If you’re investing in a watch for style, heritage, or long-term use, a smartwatch won’t give you that timeless appeal. 5. Overpriced No-Name Microbrands The microbrand scene is booming, and many are creating incredible, original watches at fair prices. However, some opportunistic brands slap together generic cases and movements from catalogues, then charge inflated prices with flashy marketing. Before buying from a microbrand, it's crucial to check its reputation, reviews, and community presence. A true enthusiast-driven brand will stand out, while cash-grab brands will fade quickly. This caution will help you make the best investment for your collection. Conclusion A good watch is more than just a tool to tell time—it’s an investment in craftsmanship, heritage, and personal style. By avoiding these five categories, you’ll protect your wallet, build a collection with real value, and enjoy watches that truly stand the test of time.
Learn more5 Watches Every Watch Lover Should Own
Discover the 5 essential types of watches every collector should own — including the best dress, chronograph, diver, field, and GADA watches from Furlan Marri, Omega, Seiko, Tudor, and more. A must-read for watch enthusiasts.
Learn moreThe Story of NATO strap
The NATO strap is a popular type of watch strap that has a fascinating history. It was originally designed for military use and has since become a favorite among watch enthusiasts for its durability, comfort, and stylish look. The origins of the NATO strap can be traced back to the British Ministry of Defense in the early 1970s. At the time, soldiers were using a variety of different watch straps, but there was no standardization. This led to problems when soldiers were in the field, as the straps would often break or fail, leaving them without a functioning watch.To solve this problem, the British Ministry of Defense commissioned a new type of watch strap that would be more durable and reliable. The result was the NATO strap, which was made from a single piece of nylon webbing that was looped through the watch's lugs and secured with a metal buckle. The NATO strap was designed to be incredibly tough and reliable, with a design that ensured it would not break or fail even under the most extreme conditions. It was also designed to be comfortable to wear, with a soft and flexible fabric that would not irritate the skin.The name "NATO strap" comes from the fact that it was adopted by the North Atlantic Treaty Organization (NATO) as the standard issue watch strap for its soldiers. The strap was produced in a range of colors to match the different uniforms of the various NATO member countries.Over time, the NATO strap became popular not just among military personnel, but also among civilians who appreciated its durability and style. Today, it is widely used as a versatile and affordable alternative to metal bracelets and leather straps. In recent years, the NATO strap has undergone a resurgence in popularity, with many watch enthusiasts embracing its functional and fashionable design. It is now available in a wide range of colors and patterns, and is often used to give watches a unique and personalized look.In conclusion, the NATO strap has a rich history that dates back to its origins as a military watch strap. Today, it is a popular choice among watch enthusiasts for its durability, comfort, and style. Whether you're a soldier in the field or a watch enthusiast looking for a versatile and reliable strap, the NATO strap is sure to meet your needs. We offer NATO straps in multiple colors and sizes. Have a look here.
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